The 10 reasons of Obama's victory

Résumé du document

The 10 reasons of Obama's victory, exposé d'anglais de 15 slides powerpoint niveau lycée





1. The charisma

2. The brand « Obama »

3. The data base

4. The fundraising

5. The total communication

6. The use of the web

7. The social networks

8. The microtargeting

9. The right moment

10. The Obamania

Extraits

[...] . http://www.mediabistro.com/fishbowlny/original/Obama-superman.jpg The 10 reasons for Obama's victory Introduction - 2006 = unknown - 2007 = candidate - 2008 = campaign - 2009 = President http://upload.wikimedia.org/wikipedia/commons/e/e9/Official_portrait_of_Barack_Obama.jpg 1. The charisma 2. The brand « Obama » 3. The data base 4. The fundraising 5. The total communication 6. The use of the web 7. The social networks 8. The microtargeting 9. The right moment 10. [...]

[...] The Obamania The 10 reasons for Obama's victory 1. The charisma Difficult beginnings A great orator A united family A strong staff Obama smiles par edgygrrrl 2. The brand « Obama » A clear logo A distinctive color A large declination A strong slogan 3. The data base - 200 million of Americans - Up to 600 data/person - A better targeting 4. The fundraising - McCain = 360 million $ - Obama = 640 million $ - 3 million donors - less than 300 $ http://my.barackobama.com/page/outreach/graphic/maingroup/ConnecticutVeteransforObam 5. [...]