Internal communication strategies of Nicolas Sarkozy - publié le 23/02/2012

Thèmes abordés

Sarkozy, France, French president

Résumé du document

We musn't forget that Nicolas Sakozy used to be a lawyer, a field where the pleadings are decisive, even if he was specialisied in French business law. He knows a lot about Management and gets the spirit of jurists. Sarkozy's political career began at the age of 22, so he now knows a lot about the political world. And he's often a precursor concerning the moderns strategies that are developped in politics.

Throughout 2005, Sarkozy became increasingly vocal in calling for radical changes in France's economic and social policies. He said that the French had been misled for 30 years by false promises, and denounced what he considers to be unrealistic policies.

Extraits

[...] He keeps close relationships with members of Church: Mgrs Philippe Barbarin, Jean- Pierre Ricard . 2-His colleages in the political field Sarkozy's"first lieutenant" is Brice Hortefeux, (member of the Union for a Popular Movement, substitute for the Committee on Budgets . And Christian Estrosi, (other member of the governement: Delegate Minister of Territorial Management) The other peole who constitute his political staff are: - UMP : Pierre Mehaignerie, Jean-Claude Gaudin. -Senators: François Fillon, Roger Karoutchi, Gérard Longuet -Deputies: Patrick Devedjian, Yves Jego, Alain Marleix , Marc- Phillippe Daubresse, Eric Woerth Herve Novelli. [...]

[...] Today, he is popular and appears as a good alternative to the classical Left and Right policies. However, He's a controversial figure, and that's why he must be very careful of what he says, especially stong words, in order not to loose his popularity. II-The People Nicolas Sarkozy Works With Advisers in Communication 1-Their Role in General Of American inspiration, the trade of using professionnals in communication is Californian. It was launched in France towards the end of the Sixties. [...]

[...] And they also implement the communication plan they previously studied and defined with Sarkozy. The people who are considered as his closers trustworthy advisers are Claude Gueant, Emanuelle Mignon, Laurent Solly, Jérome Peyrat, Frédéric Lefebvre, Franck Louvier, David Martinon, Pierre Charon. (all linked whith the UMP or the Ministeriel cabinet). They are specialists in law, politics, communication and lots of other fields.They are all particulary important for him, and their role is a key one, especially at a time where they will have to accompany Nicolas Sarkozy in his campaign. [...]

[...] Modern Management of the Communication Sarkozy's Workstyle 1-His Background explains some things . We musn't forget that Nicolas Sakozy used to be a lawyer, a field where the pleadings are decisive, even if he was specialisied in French business law. He knows a lot about Management and gets the spirit of jurists. Sarkozy's political career began at the age of 22, so he now knows a lot about the political world. And he's often a precursor concerning the moderns strategies that are developped in politics. [...]

[...] He's charismatic and has strong leadership qualities. But like any humanbeing, he sometimes make mistakes. That's why he is aware of the need to control everything and to be well advised.He's considered as an energic man who intents on solving France's problems and is a contender for the next presidential election. Review of his Internal Communication Plans 1-Communication Style Nicolas Sarkosy's political style, which relies heavily on communication is very elaborated. He is well-known because he often appears on Médias. [...]